The Proposal Template
I Use to Book Clients
Present your price like a pro with the real Canva proposal
I’ve used to win creative projects, real content and all.
A fair price only books the client if it’s presented well.
You know your number. But when it lands in a plain email or a rushed document, clients hesitate, ask for discounts, or go quiet. A clear, professional proposal shows them exactly what they’re paying for, and makes saying yes easy.
Created by a creative director with 17+ years in the industry who has helped build over 150 brands and mentored creatives in 18 countries
What makes it different
It’s real. This isn’t a blank layout. It’s the proposal I’ve actually used to book clients, so you can see how a winning one reads.
It’s complete. Scope, timeline, deliverables, revisions, and deposit are all laid out, so nothing gets missed.
It’s fast. Open it in Canva, swap in your details and brand colors, and send it the same day.
What you get
My Canva proposal template: Cover, Summary, Project, Solutions, What’s Included, Approach, and more
Real example wording from a proposal that booked a client
Fully editable in Canva [free plan or Canva Pro]
Use it for every project in your own business
Hello!
Hi, I’m Candice D. Madrid. I’ve spent 17+ years in the creative industry, from corporate to freelance to building brands, and I’ve mentored creatives in 18 countries. This is the proposal I reach for when I want a client to see the value of the work before they ever see the price.
• 17+ years in the creative industry
• Intern to Creative Director
• Magazines, Western & Rodeo brands, entertainment and global companies
• Mentor to creatives in 18 countries
FAQ:
Do I need Canva Pro? No, but it would be great to have to have access to more assets.
Can I use it for my clients’ projects? Yes. Use it to send proposals for your own business. You can’t resell or share the template itself.
How do I get it? After checkout, you’ll get an email with your login. The template link is waiting in your course library.
Will this help me set my price? The template helps you present your price. To find a fair price range, check out my pricing course or the Creative Pricing Tool.
Is this a one time payment? Yes. You pay once, plus sales tax where required.
Your next client is waiting.
A few Creatives have things to say about me...
“She has excellent communication skills and created a comfortable space that made me feel open to talking. I shared all my thoughts and ideas with her, and she really focused on helping me find the right direction for me. She also helped me come up with practical solutions and clear steps to get started.”
Dina, Teaching Assistant, Faculty of Fine Arts
“After speaking to her about my proposal, I feel so empowered and reinvigorated as a designer, that what I do has a purpose and that I still get to keep my integrity as a person.”
Miriam, Graphic Design Manager
“I had an outstanding experience with Candice as my mentor! Her amazing communication and deep subject knowledge provided invaluable insights that truly inspired me. She motivated me with creative ideas to help me grow both financially and spiritually, demonstrating exceptional problem solving skills.”
Ryan, Digital Marketing Manager
Remember to set a price that’s fair to your client and fair to you.
The Proposal Template is a design and layout resource. You are responsible for the pricing, terms, and content you include in your proposals, and results are not guaranteed.
Terms & Conditions • Privacy Policy
🤍 Built by CDM CREATIVE
© CDM CREATIVE LLC 2026, All Rights Reserved